Latest Blog Posts

May 8

Importance of Google Reviews for Businesses

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It is no secret that Google is the search engine king.  If your site is #1 in the organic listings you will no doubt attract more calls, more customers and more revenue.  Google, however, doesn’t make it easy to reach that coveted spot, but there are steps that can be taken to help your business creep up those search result pages. As a business owner you can work on several aspects of your online presence to reach improved search results.  If you are a local business (either storefront, home based or service) one of the best ways to move higher in search rankings is to encourage reviews on your company’s Google plus page.

Jun 8

Wordcamp Seattle 2013 speaker slides

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Another fantastic Seattle Wordcamp has come and gone and the saddest part is having to wait one more year for it to happen all over again. Thanks to the volunteers and sponsors who made Wordcamp 2013 in Seattle a successful event.

Here are the speaker slides or notes from the tracks…at least the ones I could find. Please contact me if you know the location of ones I missed.

Jan 31

PART 3: Setting up the MailChimp Subscribe form on your Website

signup form
This is Part 3 of a 3 part blog series:  How to Move from Feedburner to Mailchimp: Full Guide


The final part and perhaps the most important is adding the blog signup form to your site.  This is pretty easy but you must consider more than just adding the form.  Think about what the subscription email will look like when asked to confirm.  You can and should brand those emails.  Here is how to complete that whole process in Mailchimp:

STEP 4: Setting up your Subscription Confirmation Emails

Jan 29

PART 2: Setting up your New RSS Feed to Email Campaign in Mailchimp

This is Part 2 of a 3 part blog series:  How to Move from Feedburner to Mailchimp: Full Guide

STEP 3: Setting up your Blog (RSS Feed) to Email campaign in Mailchimp:

The Mailchimp blog also has a great tutorial on how to set up your RSS Feed to Email Campaign but I wanted to show you what I learned through the process.

  1. Login to your Mailchimp account and Create your Campaign – select RSS-Driven Campaign from the dropdown list:
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  2. Add your RSS Feed URL.  Most of the time it is just your email address and then /feed at the end like this: http://cascadevalleydesigns.com/feed/  but if you are not sure just add your website address into the field and Mailchimp will try and find it for you.  If you have more specific needs for your blog emails such as sending a certain category or tag of your blog then find the URL to that particular tag or category and just add /feed to the end, like this: http://cascadevalleydesigns.com/tag/wordpress/feed/ .  If you want to “mashup” a couple of different blog categories such as your main blog and a custom video blog post you can click on chimpfeedr and combine a few feeds into one email – pretty slick indeed.  MailChimp also has some pretty good guides for bloggers and RSS feeds as well so check those out.
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