Ann Marie, Author at Cascade Valley Designs

Integrating AI Tools on Your Website

In today’s digital world, artificial intelligence (AI) is no longer just for tech experts and science fiction. It’s now an essential tool for businesses of all sizes, improving everything from customer service to data analysis. If you own a website and want to stay ahead, you can benefit from integrating AI tools into your site.…

Cleaning Up Website Clutter

Think of your website as a room in your home. If this room were crammed with haphazardly piled boxes, it would be difficult to locate anything. This is how visitors feel when they encounter a cluttered website. They’re on the hunt for solutions, not a scavenger hunt through chaos. They want clear, straightforward answers with…

Lasting Impressions: Innovative Ways to Welcome Your Customers

Leaving a lasting impression on your customers is crucial to ensure repeat business and brand loyalty. Although attracting new customers is important, many businesses fail to realize the golden opportunity to make a memorable impact post-sale or sign-up. A memorable welcome can keep your brand at the forefront of your customers’ minds, encouraging them to…

Creating Compelling Product Images for Ecommerce

In today’s digital era, the first impression of your product is incredibly important. As an online shopper, we all have experienced the disappointment of a purchase not being as it was portrayed online. This means that one crucial thing for sellers is that their product images must be as flawless as possible. Remember, in the…

Beware of Scams and Spam as a Website Owner

After managing several websites over the years, you find patterns from scammers. Often, my clients ask me to verify the legitimacy of something they’ve received, and many times, it’s a scam I’ve seen with other site owners. It’s crucial to be vigilant about emails or mail concerning your site. If something feels off, it probably…

The Silver Lining of Negative Reviews for Your Business

Building a loyal customer base that can recommend a business to others is challenging. Many brands put a lot of effort into it. It takes time to develop trust and encourage customers to return in the future. The hope is that these customers will also leave a positive review about their experience, which will be…

Be the Master of Your Own Domain: Tips for Searching and Owning Domain Names

As an initial step in launching a business, I always ask my clients, “Have you selected a domain name?” This is a crucial starting point, as aligning your business name with your primary domain name is a vital marketing strategy. Consistency here avoids customer confusion and ensures they can effortlessly locate your website. Consider this…

Why Good Hosting is so Important for a Successful Website

Since starting my web design business in 2001, I have experienced my share of web hosting companies: Bluehost, Dreamhost, GoDaddy, inMotion, A2 Hosting and many more. The first company that hosted my websites is long gone and I cannot even remember the name. About 10 years ago, I moved my clients’ sites to HostGator which had…

Moving subscribers away from Feedburner and into Mailchimp

Click here if you would rather download and print this guide (however, there will be links to videos in the guide) If you are a Feedburner user you probably have heard the news that Google is placing Feedburner into “maintenance mode” starting sometime July 2021. What the heck does “maintenance mode” mean? You may have…

The Importance of Favicons in Mobile Search Results

This article was first seen here on Seo Hacker It’s not a secret that most of the users that search on Google are using their mobile devices which is why Google has been constantly improving their mobile search experience. When compared to how it looked before, mobile search experience has experienced notable changes – some for…